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Events - Blogging for B2B Marketers - Are You On The Right Path?

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Event 

Title:
Blogging for B2B Marketers - Are You On The Right Path?
When:
Jun 20, 2012  07:30 AM - 09:00 AM
Where:
Panera Bread - Conshohocken

48 Ridge Pike
Conshohocken, PA 19428-2117

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Category:
Educational Program

Join BMA Philadelphia for a Daybreak Dialog on B2B Blogging.

Jessica Sharp from Maven Communications will lead a discussion on how B2B organizations are successfully incorporating blogs into their communication strategy. Topics for discussion include:

  • Content relevance and content sources
  • Selecting titles for searchability
  • Post frequency and timing
  • Using your blog to drive traffic to your website
  • Promoting your blog for thought leadership
  • Integration of Blog strategy with marketing strategy

This event is free, but we request you register in advance.


Jessica Sharp is principal of Maven Communications, a results-driven public relations, social media and issues management agency. Jessica works with clients in the professional services, real estate and technology industries to build strategic communications programs, create a robust social media presence and enhance community engagement. She has successfully created blogging strategies for numerous clients and blogs herself at www.mavenagency.com/blog.

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